Welcome to Net-Ads


Website Development
Using CGI 
Domain Registration 
Free Email 
Free Fonts 
Free Hosting 
Free Graphics 
HTML Tutorial 
Web Hosting 

Online Promotion
Award Sites 
Search Engines 
Tutorials & Tips 

Site Sponsorship
Ad Markets 
The Graveyard 

Website Tools
Tech Articles 
Ad-Serving SW 
Free Counters 
Plug-In Content 
Shareware Apps 

Interactive Services
Geek/Talk Forums 
NET-ADS Award 
Webmaster Tools 

Impression-based Advertisers


Certainly the most popular and easiest-to-manage of the banner advertising forms, CPM-based advertising programs pay host sites according to the number of adviews the site generates. Action is secondary; click-through and sales ratios will not affect payment, except in the attraction of more advertisers.

The popularity of impression-based ads is based on the fact that they are easy to manage, they generally produce a consistent, predictable revenue stream (based closely upon the number of pageviews your site generates), and they offer some of the best CPM rates, as many advertisers are more concerned about building their brand-name recognition than in generating a specified number of click-throughs.

The large rates are also connected to the fact that most impression-based advertising networks enforce rigid legislation upon their sites in terms of the quality and popularity of sites that are accepted into their network; making the entire network a very impressive placement for banners. Since CPM rates can vary markedly within each network, I have arranged the company links below into categories that define which sites (in terms of a popularity scale) are potential host sites.


Impression (S) - These agencies accept sites of all sizes down to those generating about 5000 impressions per month.

Impression (M) - Agencies accepting sites whose monthly traffic lies somewhere between 100,000 and 1,000,000 pageviews.

Impression (L) - Per impression agencies for the Web's biggest players; sites that generate in excess of 1,000,000 pageviews monthly.


^ Return to top ^

   Copyright © 1997-2024 Curiosity Cave Pty Ltd. All rights reserved.