Promotional Tutorials & Tips|
- Google Optimization -
( Tips provided by zettas.com )
This search engine is unique in the way it serves its search
results. It does not use the more common ways of crawling
meta tags or through human submitted titles and descriptions.
Instead the way it serves results is through the actual
text on a site. So for example if Google indexed this very
page its listing would most definitely start like this "NET-ADS - Promotional Tutorials & Tips...". It
takes the "Zettas" from the title of the page
and then for the description it uses the first text on the
page that it can find.
people claim that Google is becoming one of the most powerful
search engines out there. I believe the main reason for
this assumption is due to the fact that the Google database
took over Altavista's past job as the backup database for
to get listed: Google uses the Open Directory Project
(ODP) as their main database so to get listed in Google
your best bet is to go to Dmoz.org
and get into the ODP. Along with getting listed into the
ODP you should also use Google's Add
URL form. Usually if you are listed in the ODP but don't
use the form it will take much longer for you to get listed
to get a good listing: Since Google's make description
from the first lines of text on your page make sure the
keywords you want people to find your site by are in the
first few lines of text on your site!
important thing that will help you get a better listing
is incoming links. If you want to get a high listing make
sure you have a lot of other sites have links to your webpage
preferably sites that are already listed in Google. For example if you want a listing in Google
to be higher than a competitor's listing make sure you have
a lot more links from other sites than your competitor does.
links on your site pointing out to other sites helps in
your listing also.
of updates: Usually the last week of every month a new
indexing begins. You can usually see Google results through
the Yahoo! backup database before they begin to appear in
the Google database. Often times new Google indexes take
a week or longer to complete. While a new index is being
made you will ocassionally see "flashes" of the
new results where one minute the new index will be used
and then the next minute the index will revert back to its
old state. Just be patient and it will eventually stabalize.
of bot: Googlebot. So if you take a look at your website
logs and see if googlebot has visited you.
information: Find out more about how Google works by perusing this interview with Google's CTO, Craig Silverstein.
Read more at: Zettas.com